Kalmazoo life insurance professionals page with pic of seniors with their grandchildren

Finally, Life Insurance That Feels Personal — Because It Is

At Maple Valley Insurance Group, we don’t just sell life insurance. We guide, support, and stand beside our clients every step of the way—from the first conversation to the final signature.

Whether you’re protecting your spouse, your kids, your small business, or your peace of mind… we’re here to help you feel confident, clear, and cared for.


Why Local Matters: Life Insurance With a Human Touch

When you talk to us, you won’t get a script. You’ll get a real person who listens, understands your concerns, and helps you breathe a little easier knowing you’re on the right path.

📍 We’re based right here in Kalamazoo, Michigan, and we serve individuals and families across our community. You can sit down with us in person or talk by phone or Zoom—whatever works best for you.

We serve Kalamazoo and nearby towns like Portage, Mattawan, Vicksburg, Richland, Oshtemo, Schoolcraft, and Plainwell.


With Us, You’ll Feel…

🧘‍♀️ At Ease

No fast-talking. No pressure. Just honest guidance from people who care.

💡 Clear and Informed

We break it down so you actually understand your options—no confusing jargon or sales tactics.

🛡️ Protected

You’ll leave knowing your loved ones and legacy are covered—whether it’s a small final expense plan or a multi-million-dollar policy.

💬 Heard and Understood

We ask the right questions and tailor solutions based on your life, your goals, and your story.


The Right Life Insurance—With the Right People

Whether you’re 30 and just starting out, or 70 and revisiting your legacy plans, we’re here to guide you with care, expertise, and a personal touch you won’t find in an 800-number call center.

Here’s what we offer locally in Kalamazoo:

Term Life Insurance – Budget-friendly coverage that protects your income and your family
Whole Life Insurance – Lifelong peace of mind with cash value that grows over time
Final Expense Insurance – Simple plans that lift the burden off your loved ones
Indexed Universal Life (IUL) – A flexible policy that protects and grows with you
No Exam Life Insurance – Get coverage without the medical stress
Group & Business Coverage – Life insurance benefits for your team or key people


We’re Real People—Not a Call Center

Life insurance is one of the most personal financial decisions you’ll ever make. It deserves more than a quick quote online.

When you work with us, you’re working with:

  • Licensed, independent agents with access to dozens of top-rated companies
  • A local agency that’s built around people, not quotas
  • Friendly, judgment-free conversations about what really matters to you
  • Support even after your policy is in place—because life changes

Call Today — We’re Here to Help You Feel Secure

Let’s make this easy.

No pressure. No long forms. Just real advice and real options—so you can feel relieved, empowered, and protected.

📞 Call Now: (269) 244-3420
📍 Or Contact Us to arrange a Face to Face Visit either in person or online video

Prefer to start online?
👉 Request a Free Quote Today
👉 Explore Our Other Michigan Service Areas